Creating a group
Click New group and pick one of two sources. Either launch fresh campaigns from products in your catalogue, or pull campaigns you already run into a shared budget decision.
How to use it
- Choose Create product ads to launch new campaigns, or Use existing ads to group campaigns you already run.
- Select your members. Not sure what belongs together? See Planning your groups.
- Name the group, add an optional description, and set its spending limits — Group Monthly Budget, Group Daily Budget, or neither.
- Create group.
The group becomes active immediately, and new product campaigns are created on the platform as part of that save. There is no draft step to approve.
Creating product ads
Search the catalogue and Add a product from the row it sits in. Each row shows its units sold over 180 days, its margin, and how many ads already point at it — an advertised product stays eligible, but the count is there before you add another campaign for it. Added products move to a table above the picker.
A product can appear only once in the same group.
Each product becomes one Shopee campaign on auto bidding, launched at ฿100 — Shopee's minimum daily budget — so a first day can never overspend. Your group limits have to cover the launch: ฿100 × products selected. You can set a target ROAS per product before creating.
After the batch finishes you get a results panel:
| Result | Meaning |
|---|---|
| Created and funded | The campaign exists on Shopee, joined the group, and the allocation gave it budget |
| Created, not funded | Created, but the joint allocation gave it less than ฿100 today, so it starts paused |
| Not created | Shopee refused it. No budget is reserved |
| Needs reconciliation | Shopee's answer never arrived. DataGlass checks before trying again — it will not create a duplicate |
The panel also shows what the group did with the money: Group Daily Budget (or Model-set), how much was left unallocated, and any uncertain reserve held back for campaigns whose creation is not yet confirmed.
Using existing ads
Add the campaigns you want from the picker. Every row states what you need to judge it by — its status on the platform, its ad type, its ads spend, its ROAS, and its own daily budget. Added campaigns move to a table above the picker, so what the group will hold is always on screen.
A campaign already in another group names that group in its row. Adding it moves it here in the same save — one campaign is only ever in one group.
Creating a single campaign later
You do not have to create a group to launch a campaign. From an existing group's Campaigns tab, New campaign launches campaigns that do not exist yet, one per product, at the launch budget you set — and they join the allocation from the group's next run. See Managing campaigns.