Financial breakdown

The financial breakdown is DataGlass's per-product P&L. For every SKU, it computes:

• Gross revenue
• Platform commission and fees
• Allocated ad spend (using True ROAS attribution)
• COGS
• Shipping cost
• Net profit — what actually lands in your pocket

Why it exists

Marketplace dashboards show you GMV. GMV hides the truth: a high-GMV product can be a money loser once you net out fees, ad spend, and COGS. The financial breakdown is the lens that exposes which products are actually profitable.

How to read and edit it

• Read it top to bottom: revenue first, each cost as a deduction, net profit at the bottom.
• Toggle Include VAT in the fees section for cross-border items.
• A blue + on a row means you can edit that input (commission, voucher, ad spend, …). A purple + means you can simulate it — a preview that isn't saved.
• As you stage edits or simulations, the table shows Original → Preview → Diff side by side, so you see the impact before committing.
• Click Apply changes to write your real (blue) edits back to the product; simulated (purple) values are previews only and are discarded.

Which ads does the Ads Cost line come from?

The Ads Cost row (under Misc) is the ad spend allocated to one unit of this product. It links to the campaigns behind it:

• Hover the row to see the three most recently active campaigns advertising this product, by name. Click any one to open that campaign.
• Click the row to open Ads filtered to this product. Every campaign there shows its name — you no longer need to recognise a thumbnail or know a campaign ID.
• From a campaign opened this way, Back returns you to the product you started from.

You can also reach the same view from the products table — View this product's ads in a row's menu.

Shopee warehouse (FBS) fee

When Shopee's warehouse stores and packs your orders, Shopee products show a Shopee Warehouse Fee (FBS) row under Fees & Charges.

• Shopee takes this charge from your Seller Balance once a week, not from each order's payout, so it never appears in an order's income details. DataGlass shares each week's charge across the units shipped that week, by weight.
• The latest week is an estimate until Shopee bills it.
• The row only appears on products Shopee's warehouse shipped. Units you pack yourself carry no warehouse fee.

Return costs

Two return-related lines appear in the breakdown:

• Return & Damage (under Misc) — the unrecoverable loss when a unit comes back, amortized per sale (your measured return rate × the damage on one returned unit).
• Reverse Shipping (under Shipping) — the seller-borne return-freight per sale. Like ad spend, you can simulate a what-if reverse-shipping cost — click its purple bullet to preview a different figure without saving.

Both always show (at 0 when there's no data) so the full cost picture is visible.

Damage per return

The Return & Damage line multiplies your measured return rate by the loss on a single returned unit. That per-return loss defaults to the item's full COGS — a return treated as a total write-off. If you recover part of a returned unit (or write off more than COGS), set an override in the breakdown settings (the gear above the breakdown, below the VAT and COGS toggles):

• Flat per return — a fixed loss per returned unit, in your shop currency.
• % of COGS — the loss as a percentage of COGS (100% = a full write-off).

Flat wins when both are set. Leave both blank to treat every return as a full loss (100% of COGS). Because the line scales with your measured return rate, a product with no returns shows no cost regardless of this setting.

Sub-features

• Simulate and draft edit — model price or COGS changes before you commit.
• Set margin — define your target margin and let the engine work backwards.
• Product history — see and correct how a variant's name, SKU, and COGS changed over time.
• Net profit & hidden cost — what the two summary figures on a product card mean.