Requesting whitelist approval

Shopee
What to send Shopee with the downloaded product list — a letter of intent stating who you are, what rises and why — with an example letter to copy.

The downloaded .xlsx is the evidence, not the request. Shopee expects a short letter of intent alongside it — who is asking, which products rise, why, and from when. A request that arrives as a bare file usually bounces back with questions, which costs another round trip on an approval that already takes days.

How to request it

  1. In the draft's Deploy step, download the Needs whitelist list (see Price increase whitelist). It carries each product's SKU, current list price, new list price and new selling price.
  2. Write a letter of intent. Keep it to one page and make sure it states:
    • your shop name and Shop ID,
    • how many products rise and that the attached file lists them,
    • the business reason — rising supplier costs, a commission change, currency movement,
    • the date you want the new prices to take effect,
    • a contact person Shopee can reply to.
  3. Submit the letter with the file attached through the channel your shop already uses to reach Shopee — a Seller Center support ticket or your account manager.
  4. Wait for the approval; it typically takes a few days. The draft keeps the list, so you can follow up later from any machine.
  5. Once Shopee confirms, return to the Deploy step and tick Shopee has approved these price increases.

Example letter

Subject: Request to whitelist price increases — [Shop name] (Shop ID: [shop ID])

Dear Shopee Seller Support,

Our shop, [Shop name] (Shop ID: [shop ID]), requests approval to increase
the list prices of [count] products.

Reason: [e.g. supplier costs and the recent marketplace commission change
have risen, and the current list prices no longer cover them].

The attached file ([file name].xlsx) lists every affected product with its
SKU, current list price and requested new list price.

We would like the new prices to take effect from [date], or as soon as the
whitelist is approved.

Please contact us if any further information is needed.

Kind regards,
[Contact name]
[Position, Shop name]
[Phone / email]
Approval is manual on Shopee's side — there is no API and no fixed turnaround. If nothing comes back within a week, follow up on the same ticket rather than opening a new one, so the request keeps its history.